82% of Leaders Begin Untrained Resulting in Missed Growth Opportunities

We Transform ‘Accidental Managers’ Into Intentional Leaders by Bridging Essential Skill Gaps With Bespoke Training Programs

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8x ROI

on Leadership Coaching

88%

Performance Boost

33%

Higher Win Rates

Maria Perlman
Maria Perlman Delivering a Coaching Session to a group of people
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People smiling in a business setting

Why do we do what we do?

Unfortunately, many people leaders assume their roles without receiving formal training, lacking the critical coaching skills needed for effective leadership.

This gap leads to missed coaching opportunities, low knowledge retention among teams, a constant 'fire-fighting' approach to management, and a failure to unlock and expand their team's full potential.

A woman looking into the camera with a smile

Nearly 82% of individuals who enter management roles do so without any formal training, leading to a phenomenon known as "accidental managers."

60% of salespeople are more likely to leave their job if their manager is a poor Coach.

Up to 90% of new knowledge fades away without managerial coaching reinforcement

Why Leadership Development

Elevate your team and drive growth

Empower your people to tackle any challenge and reach breakthrough goals.

Expand the vision

Establish environments where teams surpass current limitations.

Navigate obstacles

Innovatively address setbacks, nurture resilience, and flexibly solve problems.

Boost collaboration

Improve communication skills, and strengthen relationships.

Retain and attract talent

Create an environment where talent flourishes, people are trusted, and feel valued.

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Our Offering is bespoke and tailored to your specific leadership developmental needs

1

Tailored Coaching Programs

A 6-week customized coaching program with a parallel gap analysis to ensure comprehensive coverage.

2

Kickoff Session

3

Manager Empowerment

4

Structured One-on-One Meetings

5

Ongoing Support

6

Additional Coaching

Tailored Coaching ProgramsKickoff SessionManager EmpowermentStructured One-on-One MeetingsOngoing SupportAdditional Coaching
Maria Perlman Talking with a client
About Perlman Pierson

Our Mission

Empower team leaders by equipping them with the essential skills and confidence to lead their teams effectively and achieve outstanding results. Our approach ensures leaders are prepared to navigate challenges, inspire their teams, and drive success.

Our Vision

Develop a bespoke leadership development program that encompasses comprehensive skill gap analysis, personalized one-on-one coaching, and dynamic group sessions. Our program is tailored to meet individual needs, fostering a culture of continuous growth and leadership excellence.

Learn more about Our Team

How many extraordinary leaders do you know? Not many? Why is that?

Traditional leadership development often misses the critical foundational skills needed to become extraordinary leaders. It’s typically delivered too late and in a way that doesn’t work.

At Perlman Pierson, our leadership development programs are different.

  • We start with game-changing skills.

    Skills that connect us with our true selves – the kind of leaders we were meant to be, with the courage and ownership to make it happen, and the human skills that make all the difference.

  • Our delivery creates real change.

    It’s personal, deep, and captivating. We design bespoke learning programs to foster growth, ownership, and transformation. And we never stop evolving, continuously bringing you the best in future-focused solutions.

  • Most importantly, we start sooner.

    We extend learning, previously reserved for executive teams, to new leaders and managers throughout your business – at a time when it has the greatest impact.

This is leadership development at its best.

Learn more about The Program
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People who worked with us saying...

Big thanks to Maria and Kerry for such a practical storytelling workshop! They turned storytelling from a soft skill into a real leadership tool.

I put it into practice right after the session while onboarding new team members. Instead of the usual dry 'company history' slide, I shared my own story—how I joined Circularise, what we’re building, and why it matters. People were genuinely inspired, and one even said it helped them feel connected to the mission from day one.
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Igor Konstantinov
Head of Marketing at Circularise
I had the pleasure of being part of an employee coaching session that Maria developed and ran for managers of our go-to-market teams. Despite our brief time together, it was abundantly clear that her expertise and dedication were exceptional. I highly recommend Maria for her outstanding contributions in sales enablement. Her passion for empowering others and her proficiency in designing effective coaching programs make Maria an asset to any team or organisation seeking to enhance their workforce capabilities.
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Irena Simakova
SVP and GM, EMEA at Similarweb(NYSE: SMWB)
Maria is a joy, her level of passion and commitment for driving positive coaching practices, enhancing leadership development skills in a structured, supportive and non judgemental setting is rare. Maria is someone with a steadfast determination to get the right steps in place to drive a lasting commitment to improved effectiveness. She is a positive team member always looking at the upside, her personality style is one that thinks of others often and her kindness, compassion and understanding is one that compliments her coach skillset. She is up for a challenge, agile, always brings the fun to any occasion and thrives in an environment where she can make positive change.
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Kate Redfern
SENIOR DIRECTOR. GLOBAL SALES ENABLEMENT ⭐️ SALES ENABLEMENT - TRAINING - COACHING - SALES EFFECTIVENESS - REVENUE GENERATION - VALUE SELLING - LEADERSHIP - PERFORMANCE EXCELLENCE - SALES STRATEGY⭐️
Maria was one of my top gun. I've had the pleasure of teaming up with her and I've got to say, her skills are seriously impressive. 🌟 From cracking the code on the UK market to steering us through ups and downs, Maria has shown an awesome blend of strategic thinking and down-to-earth leadership. Maria created a work vibe that's all about teamwork, growth, performance and a good laugh. 😄 And let's talk about hustle – She's got enough energy to power a small city, seriously inspiring! I recommend her at 100% on this kind of job
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Marie Taquet
Founder and CEO @ iconoClass - Forbes 30 UNDER 30
Maria is a consummate intelligent and remarkable professional who is able to grasp complex concepts swiftly and apply them effectively. Her problem-solving abilities and project management capabilities stood her out, enabling her to tackle challenging tasks with ease. I have witnessed her approach projects with a well-thought-out strategy and adapt to constantly changing circumstances without missing a beat, making her invaluable to the team.

Maria also has the capacity to convey intricate ideas in an understandable manner which made her the ideal collaborator for cross-functional team activities as well as working with senior leaders in the business.

Maria brings energy, enthusiasm and a proactive attitude to everything she engages with and her dedication to excellence was always evident in her consistently high-quality work. Maria is always willing to go the extra mile to ensure the success of a project or through her strong interpersonal skills foster a collaborative and supportive work environment. Maria easily builds rapport with colleagues, clients and stakeholders, making her an exceptional team player and a respected leader when the situation demands.

In conclusion, I wholeheartedly recommend Maria for any endeavour she chooses to pursue, and please feel free to reach out to me if you would like to discuss anything further.
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Andrew Graham
Driving business performance through the development of its people
I am writing this recommendation to show how much I appreciate your exceptional leadership and mentorship at Iconoclass Bootcamp. Your guidance and support have been instrumental in shaping my professional growth and success.

Throughout the boot camp, you consistently demonstrated outstanding leadership qualities that inspired and motivated the entire team. Your ability to set clear goals, provide valuable feedback, and challenge us to push beyond our limits truly set you apart as a manager.

One aspect that truly stood out was your commitment to individual growth. You took the time to understand each team member's strengths, weaknesses, and aspirations and tailored your guidance to help us maximize our potential. Your personalized approach made a significant impact on our skill development and confidence.

Your communication skills were exceptional, fostering an environment of open dialogue and collaboration. You encouraged us to share our ideas, actively listened to our perspectives, and provided valuable insights that enhanced our learning experience. Your ability to convey complex concepts in a clear and concise manner ensured that we grasped the material effectively.

Your organizational skills were paramount to the success of the Bootcamp. From coordinating guest speakers and workshops to managing schedules and resources, you ensured that everything ran smoothly. Your meticulous attention to detail and ability to juggle multiple responsibilities impressed everyone on the team.

Furthermore, your leadership extended beyond the classroom. You cultivated a positive and inclusive culture where everyone felt valued and supported. Your commitment to diversity and inclusion created an environment where different backgrounds and perspectives were celebrated, fostering a rich learning environment for all.

I wholeheartedly recommend Maria Perlman as an exceptional leader and mentor. Her passion, dedication, and ability to bring out the best in her team are truly admirable. Any organization or individual fortunate enough to work with Maria Perlman will undoubtedly benefit from her expertise and guidance.

Thank you, Maria Perlman, for being an outstanding manager and mentor. I am privileged to have had the opportunity to learn from you and be part of your team at Iconoclass Bootcamp. I wish you continued success in your future endeavors.
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Marvellous Odiamehi
Business Development Representative @BR-DGE 👉"I use payment Orchestration to help businesses grow revenue by addressing payment complexities, inflexibility, and restrictions in payment options."👊💼💰
Maria has played a very important role in my success as a SDR. She is a very open-minded individual and is willing to give everyone a chance to access education and learn. I am forever grateful to her for giving me a chance to prove what I can do despite all the challenges I was facing during the bootcamp.

As a country manager for IconoClass, she is always keeping track of everything and making sure to address everyone's needs. She is highly organized and effective in her role. She is a true professional and really added value to my training and skills.

My experience with IconoClass has exceeded my expectations and Maria is upholding the school's reputation in the UK by far.
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Béranger Endama-Moure
💼Driving Digital Transformation in the UK Public & Private Sectors at Cloud Gateway ☁️ | 🇬🇧 & 🇫🇷 | Papa of completely opposite twins 💫
From our first meeting Maria has been instrumental in my sales development journey. Iconoclass is an intensive 12 week bootcamp that creates top B2B salespeople and Maria plays a foundational role in the program. Maria has been able to secure the best thought leaders in sales and top-tier tech companies to spend time with us at Iconoclass providing valuable information and practical insights that develop our sales skills. She has also been responsible for our career development activities and if not for her guidance, support and expertise I would not have been able to achieve the results I have with Iconoclass.

It's clear that she is passionate about helping others get the best out of themselves. It's no easy task to organise a large group of individuals, create a positive environment that facilitates their learning and supporting each individual according to their specific needs. Maria has done all this and more. She is a valuable asset to Iconoclass for sure!
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Chat Dangata
Business Development Representative @ Visibly
In our world, there’s a saying - ‘if you find a piece of Gold, hold on tight’

When I first joined Iconoclass, Maria went above and beyond to ensure that I had a chance to become an outstanding sales professional.

In our career development sessions and throughout the whole bootcamp, she has shown that she has great perseverance and really wants the best for everyone she works with.

She’s built an incredible bootcamp and I know it will go from strength to strength.

Will always be forever grateful for Maria.
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Ryan Osborne
Business Development Consultant @ Ryan Osborne Coaching | Sales Growth
I wholly recommend Maria, she’s a total professional and her ability to help you understand things from a different perspective is unique and powerful. She certainly had a positive impact on me whilst we were going through a coaching program. I’d work with her again in a heartbeat.
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Mal Herring
Senior Partner Success Manager
I have had the fortune and pleasure of working with Maria in the initiation and execution of the Groupon Coaching Academy. This was from conceptualisation to launch.

Maria is an extremely valuable member of the team and was instrumental in devising, writing and leading the coaching training sessions.

Maria is one of the most dedicated, hardworking and innovative people I’ve had the pleasure of working with in any capacity. Her knowledge in the area of coaching is second to none, and the competencies that she has in writing and delivering materials is first class.

She is also compassionate, kind and never misses the opportunity to help others. She is truly an inspiration.

Maria is the type of person you can count on to keep a cool head in a stressful situation, and her positive attitude and wonderful smile is contagious.

For these reasons, I recommend Maria for any area of coaching and believe she would be a valuable asset to any organization fortunate enough to have her work on their team.
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Kerry Pierson
Director of Operations / Life Coach
I attended one of Maria's coaching courses and found it immensely useful. Maria has a great approach to coaching and is very passionate in wanting to get the best out of people. Maria's course really helped with my personal development and I will continue to implement the tools learnt throughout my career.
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Dominic Murphy
Experienced senior professional proficient in overcoming obstacles, with a strong emphasis on cultivating strategic partnerships and enhancing business operations to achieve excellence
Maria was fantastic to work with. She not only helped revamp the content on my LinkedIn page but also CV. Maria provided useful and current information and how to apply that to my job search, gave me material for reference and remained in contact post our call. After our session and listening to Maria's positivity and seeing the outcome of our call, it gave me renewed energy and a sense of "I can do this".

Thank you Maria for all your help.
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Jessica L.
Creating Operational Excellence | Helping global companies streamline business processes & increase revenue
I hired Maria at Groupon and for good reason! She has excellent presence and delivery skills as a sales trainer. She took the time to take me through an individual confidence coaching session to refocus my own personal development plan and I was impressed by her knowledge and approach.
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Rebecca Reale
Talent Acquisition Lead at Genius Sports Group - currently hiring for exceptional Technical, Commercial and Corporate Talent globally
Maria is a very talented sales trainer with a laser-beam focus on execution and attention to detail. She's the person to ask the right questions, to raise her hand and proactively jump head down in our team's projects. Her knowledge and skills in coaching are an excellent fit for a sales trainer role. Her accountability and ability to drive projects with high degree of independence is exemplary. I am very happy to have her on our team and to recommend her talents and skills.
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Milko George
Sales & Revenue Enablement Maestro | 15+ Yrs Exp | Global Director at Criteo | Transforming Sales Organizations | Former TikTok, Groupon, HP
Hi Maria. I need to let you know about the transformation I've had this weekend. I haven't stopped thinking about the 'golden key' you helped me discover during our coaching session on Saturday. It's so clear in my mind it's been keeping me awake. I now realise the glass wall which was in my way for months is actually merely a sliding glass door, and can be opened with a golden key. The idea this was 'wall' a physical obstruction has quickly turned into an excuse I was holding onto for months. This realisation has really increased my energy all weekend. My mindset is even stronger. It's taken me a while but my belief is greater than ever before. That golden key is mine once I own the decision to pick it up and open the lock. Imagine the joy in finding a way to open a secret/hidden door in a wall. I'm mega excited and I will definitely be keeping you updated as I turn the key and walk into the life at the other side I've already designed. Thank you so much.
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John F. O'Mahony
Freelance CAD Design, CAD Draughting & Coordinated Design Development 👉 I help designers, creative agencies & contractors bring brand experience, event, exhibition, museum and fit-out projects from concept to reality
Maria is fantastic! I sought her help after I felt like my confidence was starting to hold me back in both my career and personally. We worked together for the last half of 2019 and she really helped me work through a lot of things and really pushed and challenged me to change my belief system. It has all taught me so much and I now rationally think about things rather let my thoughts get the better of me. Since we stopped working together I’ve made sure to continue all the practices we put in place and have since got myself a position at a new company and I even surprised myself during the interview process! Things are definitely on the up. Thank you Maria!
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Priyesh Mistry
Agile Delivery Lead at Dunelm / EMCC Certfied Professional Coach
It is my pleasure to work closely with Maria from the beginning of her coaching business. I have been really impressed by her confidence and focus as she embarked on her mission to achieve her business goals. Maria is a very professional, inspirational, fast-growing Confidence coach with the ability to easily transform her confidence to her clients, driving them to successfully achieve their goals.
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Mohammad Monowar Hossen, MHE, MBA
Strategic plan & Leadership Consultant
Maria has simply changed my life - she has given me structure and focus which has been crucial in not only finding out but also achieving my own objectives. Her professionalism, attentiveness, passion and sheer depth of knowledge all contribute to the high quality service she provides. I cannot recommend her highly enough. She is quite simply what you would want and more in a coach.
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Jeremy A.
Manager, Renewals
Maria proved herself as an assertive, hardworking, ambitious and “ready for challenges” employee. Constantly improving her professional skills and endeavouring to personal development Maria had a rapid growth inside the company. Thanks to her diligent work and inquiring mindset Maria brought a lot of new key clients. Maria always aims for identifying genuine client needs and proposes the most effective variant of collaboration.
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Александр Жомов
Зам.директора в ЗАО "Группа ДСМ"
I had a privilege to work with Maria on several international and domestic customer engagements. She is objective driven and mature person, keeping customer focus and consultative approach at the first place. Easily works with global teams and able to influence other business lines to achieve her goals. With her high quality interpersonal skills Maria is be able to grow her professional career quickly into any senior sales/customer success role or sales management position.
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Michal Kozlowski
Regional Director 🍃 | Helping to make smart decisions related to Digital Transformation | Proptech, Sustainability, Digital Real Estate
Maria is among the best professionals that I've had the pleasure to work with. Her ability to perform complex solutions to a wide variety of buyers both domestic and internationally is remarkable. I would highly recommend Maria to any business looking for a loyal, dedicated and consistent manager. Patience and professionalism were a couple of the key personal characteristics that were obvious to me all through the process. What I really liked about Maria's approach was the consultative approach she followed. She has an innate ability to dissect complex business requirements and extract the real symptoms requiring client’s satisfaction, and she is able to work across teams to develop and propose solutions that address them. She can cultivate strong relationships with representatives at all levels of an organization, including senior leadership.
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Maria Mikhailova
Sales manager, business development manager
Maria did an exceptional job on the recent project. I had a pleasure to work with Maria on a major business project. Maria is an innovative strategist with a great skill to analyze and summarize ideas. I can highly recommend working with her. Thanks to interpersonal skills she has great relations with both company clients and potential customers.
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Vladimir Burshtein
Marketing Strategy and Business Consulting
I found Maria to be professional manager with a broad knowledge of pharmaceutical market and business development. Besides a being a pleasure to work with, Maria is a very motivated, energetic and talented employee, focused on work targets. I recommend Maria as a reliable business partner with an outstanding customer-oriented mentality.
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Ilia Losikhin, MD, PhD
Project Director at Linical & Executive MBA student
Maria is very kind young woman and talented professional. Coupled with her passion to work, speed of learning of new things and brilliant communication skills Maria can make a great contribution to any business development team.
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Evgeny Maleev
Business Head at Xsolla
I am delighted to recommend Kerry Pierson’s coaching to any aspiring or experienced leader. Kerry is an experienced leadership coach who has worked with senior professionals across different countries and settings. She also volunteers her time to mentor young people overseas, helping them develop their business leadership skills from an early age. These qualities motivated me to approach and work with Kerry. Working with Kerry has helped me tremendously to reflect on my journey so far and identify ways to grow and challenge myself further. Not only is she structured and resourceful, but she also helped me enhance my focus on what was truly important to me and aligned with my values. One of the most valuable lessons I learned through my coaching is that personal growth comes in different forms, and how to invest in oneself. Kerry has an ideal balance between delivering focused, relaxed sessions that are both fruitful and insightful. I am in awe of her approach to problem-solving and the ease and calm she portrays when handling new challenges. Kerry works in a completely different field from mine, and I found this to be a great help as it assisted me in honing my transferable business skills without the distraction of a particular work sector or setting. This is not the first time I have recommended Kerry’s coaching, and it won’t be the last!
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Mariam Elmirghani
Head of Service Delivery & Quality Assurance at Llamau. Board Member & Provider Rep.
Being a manager in GTM is tough, being a first-time manager is nearly impossible. Brace yourself, the facts are coming: BUT first, some background: 1️⃣ I’ve hired over 200 people and interviewed many more. 2️⃣ I’ve promoted dozens of individual contributors to management positions. 3️⃣ I built and ran an enablement team and have spoken to enablement leaders globally every day for the past year. Now, to tee it up:🔹 Most managers are promoted into it🔹 82% of managers start with zero training in how to manage. 🔹 60% of reps quit because their manager doesn’t coach them. 🔹 The one we all know and hate: 90% of unreinforced learnings don’t get used. Bringing it all together: 🌟 Being a first-time manager is, quite possibly, the hardest job that exists in GTM. 🌟 Most enablement teams don’t have the time or capacity to run dedicated management enablement programs (especially now with layoffs savaging the industry). 🌟 If you don’t set your managers up for success, you are completely and utterly doomed to fail. Targets will be missed. Managers will get fired. Reps will quit. Everybody loses. Out of everybody I’ve ever interviewed and hired, Maria Perlman is one of the very best. Her attitude, entrepreneurial spirit, creative approach, general intelligence, and expertise is second to none in the field of management coaching. Maria now runs Maria Perlman Leadership Coaching. Maria is an expert in, as she calls it, transforming "accidental managers" into “intentional leaders.” 💡 You probably need Maria. 💡 Talk to Maria. 💡 Call her. 💡 Now. That’s all!
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James Pursey
Founder @ Replicate Labs
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Ready to unlock your team's full potential?

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We offer a commitment-free discovery call to discuss your leadership development needs and determine if our services can provide the solution you're seeking.

Together, we'll explore ways to elevate your leadership capabilities and unlock their full potential.

Contact us today to start your leadership development journey with us.

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